2028 Watch
Republican field · #3 on the board
Marco Rubio
Secretary of State
12% of Marco Rubio’s news coverage is about running for president.
The other 88% is the day job. We only count the first kind.
Coverage about the race
35 episodes
last 28 days · #3 in the field
Where it airs
77% local
local outlets vs. national shows · last 28 days
Momentum
cooling
73 → 35 episodes vs. the 28 days before
What the coverage said most recently
This week, Marco Rubio's role as Secretary of State was highlighted through various discussions on U.S.-Iran relations, potential political maneuvers for the 2028 presidential election, and his handling of immigration policy amidst ongoing scandals.
About the race = Episodes our tagger marks as substantively about a candidate’s 2028 prospects — running, primary positioning, endorsements, nomination polling — not their current job, policy fights, or 2024. Tagging is AI-assisted and precision-tuned — it under-counts rather than over-claims. Being on this board is an editorial call about who’s being discussed, not a prediction or an endorsement.
This measures how much of the news audio is about a candidate’s 2028 prospects — not how popular they are, how they’d poll, or who’ll win. It’s a map of the conversation, not a forecast. Data through Aug 25, 2026.