98.9 WORD's The WORD on the Street
A center-leaning local news show with a focus on policy and local issues, often supportive of conservative figures.
What This Tone Is Based On
The tone scores on this page come from analyzing how this show covers each political figure it mentions. Below is the breakdown of how many of those reads were positive, neutral, or negative.
Net media tone Positive across 27 figure-in-episode tone reads (not audience/impressions).
How 98.9 WORD's The WORD on the Street Differs from Other Shows
Overall this show runs more favorable than the rest of the media — mean tone +0.13 vs the media's -0.08.
Editorial Identity
The editorial fingerprint of this center local news show — who it elevates, who it goes after, and where it breaks from the pack.
98.9 WORD's The WORD on the Street is a center-leaning local news program that emphasizes policy discussions, particularly around healthcare, education, and crime. The show often covers local and national figures with a generally supportive tone towards conservative politicians like Lindsey Graham and JD Vance. It tends to highlight issues of local importance with a significant lift in coverage on topics like education and abortion, suggesting a focus on how these issues impact the Greenville area.
The show champions figures such as Lindsey Graham and JD Vance, portraying them in a supportive light. It also highlights positive developments in education and healthcare, as seen in its coverage of Ron DeSantis's education policies and Robert F. Kennedy Jr.'s healthcare initiatives.
The show is critical of figures like Jasmine Crockett and Tyler Robinson, particularly in the context of political violence and crime. It also takes a critical stance on issues related to crime and public safety, reflecting a concern for local safety and order.
The WORD on the Street stands out for its heavy emphasis on education and abortion, covering these issues far more than the average outlet. This suggests a distinctive focus on how these national debates play out in the local context of Greenville, SC.
Coverage Volume
Transcribed episodes per week — last 26 weeks
Sentiment Trajectory
Average weekly tone toward figures — green favorable, red critical
Show organizations & places →Organizations & Places They Focus On
Recent Stories
Mayor Rick Danner of Greer, South Carolina, highlights the city's rapid growth and the challenges of maintaining its small-town character. He discusses new housing projects and the upcoming Prisma Health Performance Center, emphasizing the importance of smart growth and community values.
Lori Jewel, founder of Pet Tender Angels Rescue, shares her organization's mission to rescue abandoned and neglected animals, particularly those with special needs. She discusses the daily operations of the rescue and the importance of community support, especially during a matching donation campaign.
Lori Jewell, founder of Pet Tender Angels, has dedicated over two decades to rescuing vulnerable dogs with special needs in South Carolina. The organization focuses on providing care for elderly and disabled dogs that other shelters cannot accommodate, and they are currently running a matching donation campaign to support their operations.
Angel Malone, president of Junior Achievement of Greater South Carolina, discusses the organization's mission to prepare students for success through financial literacy, career readiness, and entrepreneurship. They currently serve over 40,000 students and aim to bridge the gap in essential skills needed for the workforce.
Lead Upstate is preparing for its annual Law Enforcement Appreciation Day, which honors over 650 law enforcement officers in Greenville County. The event, which has evolved from a sit-down breakfast to a drive-through format, aims to express community gratitude and support for officers, including the recent recognition of canine units under Fargo's law.
Miracle Hill Ministries, South Carolina's largest provider of homeless services, is celebrating its 90th anniversary next year. The organization offers various programs including addiction recovery, foster care, and food assistance, all supported by community donations. Emma Miller highlights the growing demand for their services and the importance of community involvement in sustaining their mission.
Kevin Bishop, a longtime staffer for Senator Graham, shares his personal experiences and the profound sense of loss felt by Graham's team. He reflects on Graham's loyalty, mentorship, and the unique relationships he built throughout his career, emphasizing the senator's dedication to public service.
The episode is dedicated to remembering the life and legacy of South Carolina Senator Lindsey Graham, who recently passed away. Various guests, including Congressman William Timmons and Lieutenant Governor Pamela Evitt, share personal anecdotes and reflections on Graham's impact on South Carolina and his relationships with world leaders.
The episode highlights Senator Graham's commitment to South Carolina's agricultural community, detailing his efforts to secure federal support for farmers and rural services. His recent funding requests and disaster relief efforts following Hurricane Helene are emphasized as key aspects of his legacy.